When an importing country sets limits on the amount of goods it will accept in certain product categories it is called a(n) ?

Related Mcqs:

The total number of item that the company carries within its product lines refers to the ________ of the product mix?

A. width B. depth C. length D. consistency...

Which of the following promotional budget methods wrongly views sales as the cause of promotion rather than as the result ?

A. Affordable method B. Percentage of Sales method C. Competitive parity method D. Objective and task method...

The shrinking or distances due to technological advances such as computer and fax connections by telephone are one characteristic of what new challenge to marketing ?

A. Rapid globalization B. The changing world economy C. The call for more socially responsible marketing D. The micro-chip revolution...

All of the following considered to be drawbacks of local marketing EXCEPT ?

A. it can drive up manufacturing and marketing costs by reducing economies of scale B. it can create logistical problems when the company tries to meet varied requirements C. it can attract unwanted competition D. it can dilute the brand’s overall image...

All of the following are ways that marketing plays a key role in the company’s strategic planning EXCETP ?

A. marketing provides a guiding philosophy B. marketing is the only discipline that can provide a formal structure for the planning effort C. marketing provides inputs to strategic planners by helping to identify attractive market opportunities D. within individual business units marketing designs strategies for reaching the unit’s objectives...