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.Management Sciences
A. need recognition
B. brand identification
C. information search
D. purchase decision
Related Mcqs:
- The optimal level of provision of public goods is where society total willingness to pay per unit is equal to the ?
- A. variable cost of producing the good B. average cost of producing the good C. marginal cost of producing the good D. total cost of producing the good...
- _______ beliefs values are open to some degree of change ?
- A. Crucial B. Core C. Primary D. Secondary...
- _______ is the concept under which a company carefully integrates and coordinates its may communications channels to deliver a clear consistent and compelling message about the organization and its products?
- A. The promotion mix B. Integrated international affairs C. Integrated marketing communications D. Integrated demand characteristics...
- _________ are products bought by individuals and organizations for further processing or for use in conducting a business?
- A. Consumer products B. Services C. Industrial products D. Specialty products...
- All of the following are thought to be sources of new product ideas EXCEPT ?
- A. internal sources B. customers C. competitors D. the local library...
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