All of the following are thought to be sources of new product ideas EXCEPT ?

Related Mcqs:

The government increase the minimum wage. The National Association of Fast Food Restaurants hires you to determine the impact that this higher minimum wage will have on it industry. This is an example of ?

A. industry equilibrium analysis B. specific equilibrium analysis C. partial equilibrium analysis D. general equilibrium analysis...

The type of sales presentation approach that requires good listening and problem-solving skills is the ?

A. canned approach B. formula appraoch C. need-satisfaction approach D. critical-thinking approach...

A company faces several major decisions in international marketing the first of these decisions is often ?

A. deciding whether to go international B. looking at the global marketing environment C. deciding which markets to enter D. deciding how to enter markets...

_________ are products bought by individuals and organizations for further processing or for use in conducting a business?

A. Consumer products B. Services C. Industrial products D. Specialty products...

All of the following are ways that marketing plays a key role in the company’s strategic planning EXCETP ?

A. marketing provides a guiding philosophy B. marketing is the only discipline that can provide a formal structure for the planning effort C. marketing provides inputs to strategic planners by helping to identify attractive market opportunities D. within individual business units marketing designs strategies for reaching the unit’s objectives...