Search
.Management Sciences
A. canned approach
B. formula appraoch
C. need-satisfaction approach
D. critical-thinking approach
Related Mcqs:
- The government increase the minimum wage. The National Association of Fast Food Restaurants hires you to determine the impact that this higher minimum wage will have on it industry. This is an example of ?
- A. industry equilibrium analysis B. specific equilibrium analysis C. partial equilibrium analysis D. general equilibrium analysis...
- successful ________ depends on how well a company blends its people organizational structure decision and reward systems, and company culture into a cohesive program that supports its strategies?
- A. marketing strategy B. marketing control C. marketing analysis D. marketing implementation...
- The American Marketing Association suggests a list of code of ethics All of the following are ethics suggested in the area of distribution EXCEPT ?
- A. not manipulating the availability of a product for purpose of explotation B. not using coercion in the marketing channel C. using gray marketers whenever possible to save the consumer money D. not exerting undue influence over the reseller’s choice to handle a product...
- The __________ is a person within a reference group who because of special skills knowledge personality or other characteristics exerts influence on others ?
- A. facilitator B. referent actor C. opinion leader D. social role player...
- In a example discussed in your text Johnson & Johnson’s recall of their Tylenol product following the discovery that several bottles of Tyloenol had been laced with cyanide is consistent with which business philosophy ?
- A. The marketing concept B. The product concept C. The selling concept D. The societal marketing concept...
Recent Comments