A(n) ________ is a name term sign symbol or design, or a combination of these that identifies that maker or seller of a product or service ?

Related Mcqs:

Externalities are a problem only if ?

A. decision makers do not take them into account B. all firms are perfectly competitive C. the externalities are negative D. all firms are monopolistic...

Which of the following promotional budget methods wrongly views sales as the cause of promotion rather than as the result ?

A. Affordable method B. Percentage of Sales method C. Competitive parity method D. Objective and task method...

When personal interviewing involves inviting six to ten people to gather for a few hours with a trained interviewers to talk about a product service, or organization the method is called ?

A. Selective sponsorship B. Probing C. focus group interviewing D. the Delphi method...

Yahoo, Infoseek, and Baido are all called ?

A. browsers B. Webcasters C. search engines D. software...

Given recent information about growth trends and growth potential of ethnic populations within the U.S market which of the following ethnic groups would be a best bet to double during the next half century and become one of the U.S market’s most viable segments ?

A. Hispanics and Asians B. African Americans C. Western Europeans D. Middle Eastern...