The age which promises to lead to more accurate levels of production, more targeted communications, and more relevant pricing is term as____________.

Related Mcqs:

Marketers often use the term ___________ to cover various groupings of customers.

A. People B. Buying power C. Demographic segment D. Market...

Companies selling mass consumer goods and services such as soft drinks, cosmetics, air travel, and athletic shoes and equipment spend a great deal of time trying to establish a superior brand image in markets called __________.

A. Business markets B. Global markets C. Consumer markets D. Nonprofit and governmental markets...

Many countries have ________ industries to create greater competition and growth opportunities.

A. open-market B. deregulated C. regulated D. scientifically segmented...

Customers are showing greater price sensitivity in their search for ___________.

A. The right product B. The right service C. The right store D. Value...

Rising promotion costs and shrinking profit margins are the result of ___________.

A. Changing technology B. Globalization C. Deregulation D. Heightened competition...