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.Management Sciences
A. Target market decisions
B. Produced assortment and services decisions
C. Pricing decisions
D. Promotion decisions
Related Mcqs:
- Which of the following information forms available to the marketing manager can usually be accessed more quickly and cheaply than other information sources ?
- A. Marketing intelligence B. Marketing research C. Customer profiles D. Internal databases...
- successful ________ depends on how well a company blends its people organizational structure decision and reward systems, and company culture into a cohesive program that supports its strategies?
- A. marketing strategy B. marketing control C. marketing analysis D. marketing implementation...
- _______ is the concept under which a company carefully integrates and coordinates its may communications channels to deliver a clear consistent and compelling message about the organization and its products?
- A. The promotion mix B. Integrated international affairs C. Integrated marketing communications D. Integrated demand characteristics...
- Technological advances, shifts in consumer tastes, and increased competition all of which reduce demand for a product are typical of which stage in the PLC ?
- A. decline stage B. introduction stage C. growth stage D. maturity stage...
- A set of interdependent organizations involved in the process of making a product or service available for use or consumption by the consumer or business user is called a(n) ?
- A. retailer B. wholesaler C. distribution channel D. logistics...
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