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.Management Sciences
A. idea
B. demand
C. product
D. service
Related Mcqs:
- The biggest of greatest amount of involvement in a foreign market comes through which of the following ?
- A. Exporting B. Joint venturing C. Licensing D. Direct investment...
- _______ is quoted as saying that everyone lives by selling something?
- A. Bill Gates B. Robert Louis Stevenson C. Arthur Miller D. Henry Ford...
- Traditionally companies have defined their business in product terms or in technological terms however mission statements should be all of the following EXCEPT ?
- A. market oriented B. a statement of religion C. motivating D. based on distinctive competencies...
- When companies make marketing decisions by considering consumers wants and the long run interests of the company consumer and the general population they are practicing which of the following principle ?
- A. Innovative marketing B. Consumer-oriented marketing C. Value marketing D. Societal marketing...
- __________ is a philosophy holding that a company’s marketing should support the best long-run performance of the marketing system?
- A. Enlightened marketing B. Myopic marketing C. Fundamental marketing D. Conceptual marketing...
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